Want More Gratitude? Just Do It!

Inline with today’s Gratitude Burst (you can sign up here), I am re-posting Art Williams famous speech.

Art is a billionaire insurance executive so he must know something about taking action! Whatever your goals are, whatever you want, stop procrastinating and Just Do it!

As you accomplish more, you will experience extra gratitude in your life. How do you do it? It is easy… Just Do It.

From his speech:

Winners just do it. But what do they do? They do whatever it takes to get the job done. They do it – and do it – and do it – until the job gets done. And then they talk about how great it is to be somebody they’re proud of. They talk about how great it is to finally have achieved something unique – how glad they are that they didn’t quit like everybody else – how wonderful it is to finally make a difference with their life. We need leaders in America who can “Do It!”

This quote from Art Williams hits hard, doesn’t it? There’s something powerful about the simplicity in (Nike’s slogan) “just do it.” It’s not about having all the answers or the perfect plan—it’s about showing up, putting in the work, and staying in the game when others drop out. And when you finally cross that finish line, knowing you didn’t give up, there’s this deep sense of pride that settles in. That pride? It’s not ego—it’s gratitude. Gratitude that you had the strength, the grit, the opportunity, and maybe even the struggle to get there. I actually feel this a lot after working out or going to spin class.

When you push through the hard stuff and refuse to quit, you’re not just building success—you’re building character. And once the dust settles and the goal is behind you, that’s when you really start to appreciate the journey. You begin to feel grateful for the late nights, the setbacks, the moments when you felt like giving up but didn’t. Because without those moments, the win wouldn’t mean nearly as much. The challenge gives the reward its weight.

This quote also reminds you how important it is to be proud of the person you’re becoming. When you do it—and keep doing it—you grow. You evolve into someone you can genuinely respect. That builds self-worth, and self-worth fuels gratitude. Instead of always chasing the next big thing, you can pause and say, “I’m thankful for who I’ve become through this process.” That kind of gratitude keeps you grounded and gives your hustle a deeper meaning.

And finally, there’s gratitude for the difference you’re making. When you realize your perseverance has impacted not just your life but others’ too—that’s next-level fulfillment. You didn’t quit, and maybe someone else finds the strength not to quit either because of your example. That ripple effect is something to be deeply thankful for. Art Williams doesn’t just hype up motivation—he reminds us to appreciate the journey, the transformation, and the legacy we leave by simply choosing to keep going.

Be Well.
Paul.
The Gratitude Guru